The Best Way to

Write Blogs

Rachel Boland and Madison Oxx

February 16, 2018

Learn the Best Ways to Create a Revolutionary Blog!

You can make your own blog using just three easy steps!

Step 1: Creating a Compelling Headline

In order for your reader to be captured by your blog, you will need a headline that will grab their attention. Users are attracted by headlines that promise something they value. For example, you clicked on this blog post because you value learning how to make a blog.

The formula to creating a successful headline is:

Number or trigger word + adjective + keyword + promise

The following trigger words may help you:

secret

tell us

take

free

you

now

because

introducing

inspires

help

promote

guarantee

increase

create

discover

announcing

instantly

new

improve

trust

immediately

profit

learn

ultimate

For example, in the heading for this blog post, we used the trigger word "learn" as well as the adjective "revolutionary."

A keyword is what is searchable in the headline. This is what allows potential readers to find your blog when they search things on the internet. For example, in our heading, we used the keywords "create," "blog," and "way to."

The promise of the blog headline is what readers will gain from reading your blog. This blog promises that the readers will learn how to create their own blog.

Step 2: Residual Message

What do you want your readers to take away from the blog? The most important thing the audience learns from your blog is the residual message. It is important that you use the right verb to describe what you want your audience to get from their experience. For example, you have to consider if you want your reader to know, to value, to purchase, to consider, to contribute, or to use. The residual message should never be a question.

Step 3: The Content

Try simulating a conversation with an audience member interested in your topic. Start by asking a set of broad questions you might think an audience member would ask you. Follow this with answering your own questions so that you may address any potential issues or concerns.

This is the information you need in order to create a revolutionary blog. Good luck!

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